OUR STORY

Alter Ego Bikes — Canada's Original E-Bike Factory Outlet.

Founded in 2014, Alter Ego Bikes started with a simple idea: deliver high-quality electric bikes and recreation gear directly to Canadian riders at the best possible prices — no gimmicks, no middlemen, no bull.

What began as a passion for accessible, fun, and practical electric mobility has grown into one of Canada's most trusted e-bike destinations. We proudly operate as a true factory-direct outlet, partnering with top brands while offering our own well-regarded models like the popular Sidekick series. From lightweight folding e-bikes perfect for city living and commuting, to powerful fat-tire and all-terrain models built for adventure, we stock one of the largest selections of quality e-bikes in the country.

We're more than just a retailer. We're riders ourselves. We believe everyone deserves the freedom, joy, and convenience that comes with electric biking — whether you're cutting your commute, exploring trails, running errands, or just enjoying the outdoors without breaking a sweat. That's why we focus on:

• Unbeatable value — Everyday low prices with no hidden fees or inflated markups.
• Industry-leading support — A full 2-year warranty on all bikes, plus expert service for all major brands (yes, we service what we sell).
• Transparency and trust — Honest advice, real product knowledge, and a commitment to helping you find the right ride for your life and budget.
• Convenience — Free shipping across Canada, easy online shopping, and a physical showroom where you can test ride before you buy.

Located in the heart of British Columbia with easy access for customers in the Lower Mainland and beyond, our team is dedicated to making the e-bike experience simple, enjoyable, and reliable. We've helped thousands of Canadians ditch traffic, reduce their carbon footprint, and rediscover the fun of getting around on two wheels.

At Alter Ego Bikes, your "alter ego" isn't just a tagline — it's the bolder, freer, more adventurous version of you that shows up when you throw a leg over an e-bike and hit the road or trail.

Ready to meet your new ride? Shop our full collection or come see us in person. We're here to help you roll further, faster, and with a bigger smile.

Alter Ego Bikes & Recreation Co.
Proudly Canadian since 2014. 🇨🇦